Catharsis Managed IT’s Blog

Tips, news, and insights from the IT industry

Business

Drive more leads with SMB marketing automation

More and more small- to mid-sized businesses (SMBs) today are embracing automation solutions to help grow their business. Marketing automation, in particular, provides the tools necessary to execute, manage, and streamline marketing tasks that help capture leads and nurture them into sales-ready prospects. Here’s why your SMB shouldn’t pass up the powerful opportunities you get

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Business

7 Types of video content for effective marketing

If you want to reach more potential customers, nothing beats creating a video to market your products and services, your brand, or your core business values. Here are seven types of video content you can take advantage of to appeal to your intended audience. Business introduction or behind-the-scenes If your company lacks an online presence,

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Business

The best data backup solutions for your business

Data is valuable to business, so it’s bizarre that some companies don’t have a proper data backup strategy in place. Organizations of all sizes — including yours — need to be proactive when backing up their data. Here are four of the best backup solutions in the market for your consideration. USB flash drives USB

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Business

The best practices in collecting customer data

Customer data offers an insight into information such as customer demographics, behavior, and preferences, enabling businesses to create quality products and positive experiences that will cater to their client base. But it’s not enough for a business to collect customer data — it must collect data that is useful and relevant. Here are some of

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Business

How robust dashboards can help your business

A dashboard is a business intelligence tool that displays metrics and key performance indicators (KPI) for organizations. Dashboards provide you an overall view of how your business is performing. Here are some uses of dashboards in real-life business situations. Marketing insights An organization’s marketing department analyzes a significant amount of data from various channels. Whether

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Business

How business intelligence can help small business

Before, hiring specialists to analyze business data entailed costs that only large companies could afford. This was one of the reasons why small- and medium-sized businesses (SMBs) were hesitant to implement business intelligence (BI). But times have changed. SMBs now have access to a vast range of business tools that can improve data management processes.

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Business

Boost revenue by implementing reliable CRM

As a business owner, you know that gaining and growing a solid base of loyal customers is crucial to the success of your venture. Therefore, the effectiveness and reliability of your customer relationship management (CRM) system will determine how far your company will go. Imagine buying a product, and it breaks the first time you

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Business

3 Reasons Companies Continue to Fail at Collaboration

For the modern business, collaboration has to be one of the priority aims. It can cut costs, produce better products and services, and can help a company provide great customer service.  Some companies just haven’t figured out how to do it yet. Today, we will take a look at three reasons why your business continues

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Business

What Are Your Biggest Issues, IT Challenges and Priorities?

All business’ technology is important to its operations, but based on its industry, certain priorities are bound to arise. A recent survey cast a light on some of these priorities, giving us a view of what small to medium-sized businesses are concerning themselves with. Let’s review some of the trends this survey revealed to see

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Business

Telework Is Turning Some Heads

With COVID-19 still in play, working remotely has become how many employees have continued to fulfill their work responsibilities. Now, as we settle into this new way of doing things, the question has arisen: after all this is over, will business operations return to the way they once were? Let’s discuss. “Productivity? From Home? Nah…”

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